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Tuesday, August 17, 2010

HP EliteBook 8440w: On-the-Go Workstation

HP's business-centric EliteBooks have been around since 2008 in name, but in reality, EliteBook is just a new name for the old HP Compaq business notebook line. With HP releasing a flood of popular entry level and mainstream consumer notebooks with both HP and Compaq labels, this understandably created a marketing issue for the costlier and higher end business and workstation class machines. Since the HP Compaq brand didn't have the name cachet of the iconic IBM/Lenovo ThinkPads or even Dell's Latitude business notebooks, HP's marketing team decided to scrap the confusing "HP Compaq" tag entirely and rebrand their business notebooks as EliteBooks.







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